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How can an IT expert earn extra on his knowledge

While it was already the 50th day of my quarantine, I decided to uncover my graphomania skills (I beg your pardon for a long text, but 50 (!) Days locked up make themselves felt) and try to send them in a good direction = help = suggest how you can monetize your knowledge and experience. Iā€™ll note right away that I personally donā€™t have a craving for self-PR and thatā€™s why I donā€™t really like speaking and even teaching someone (although in the 90s I worked part time as teaching and writing term papers and diplomas), so I myself decide to educate others itā€™s difficult, but Iā€™m working on myself, because even I understand that time is coming difficult and it will be necessary to somehow survive. And my husband came up with the idea, because he is an IT-person and during the quarantine period his number of orders has significantly decreased, so we sit together and rescheck what to do.

In an ideal world, the earnings of an IT specialist depend only on hard work and existing skills. But in reality, these two factors are not always directly proportional to the fee, and the salary of, for example, two identical mobile application developers can vary greatly.

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What skills are needed for the programmer


Spoken English. The first reason why an IT professional should own it is that a lot of useful and educational content is on English-language resources. The second reason is that all programming languages ā€‹ā€‹are based on English vocabulary. The third reason is a new step in the career - the opportunity to find an employer from another country.

Ability to sell yourself. Employers are divided into those who pay as much as necessary, and those who want to develop a mobile application for 5 thousand rubles. To get a job from the first, you need to be able to sell yourself and convince other people that they need you. And in order to get a job with the second type, it is enough to underestimate salary expectations. With whom to work - you decide.

The main rule when communicating with the employer is when you talk about yourself, start from business tasks. For example, the employer is not interested in how exactly you did your job; he wants to know what it brought to the company. Wrong: in the last project I was engaged in UX design. That's right: in a previous project, I was engaged in UX design, increased conversion by X times, this brought the company X rubles.

Understanding the business. When you do not just ā€œcarry on the fatā€, but start offering product solutions, your value in the eyes of the employer will increase significantly.

Knowledge of trends. The IT industry is changing rapidly, so in order not to fall out of the profession, you need to monitor trends. For example, the trends of 2020 can be called: cloud solutions, artificial intelligence and big data analytics.

How to monetize your knowledge and experience


Teaching! If you feel that you have something to share, you can record your online course.

Algorithm for creating an online course:

  • The choice of topics. It must meet two criteria: 1) you are an expert in this, 2) it is interesting to your audience.
  • Course program development. All training is divided into modules, each of which addresses one specific issue. A popular learning format is educational video + homework.
  • Video recording, presentation design. In addition, you can prepare bonus materials for students - a list of useful sources of information, check lists, reference books, etc.
  • The solution of technical and organizational issues. Decide where the course will be placed and how the search for customers will take place.

In addition to theoretical and practical knowledge from the IT sphere, include one block about how to search for orders and communicate with customers, because these are no less important skills for developers.

5 platforms for placing an online course


The first platform is GetCourse.

One of the most famous platforms in Russia, on which more than a dozen million users are already registered.

Benefits:

  • there is a free period of 14 days;
  • multivariance of tariffs;
  • the function of ā€œstop lessonsā€ is available - some tasks can be made key, without completing them, the student will not be able to continue training;
  • automatic collection of student data in one place, you can see what courses he took, how much money he contributed, etc.
  • integration with many payment systems (Yandex.Cash, Robokassa, Webmoney and others);
  • You can create private chat groups and do bulk mailings;
  • collection of analytical data (how much money has been contributed, student loyalty level, etc.).

Disadvantages:

  • complex interface;
  • a large number of additional paid services, for example, video hosting, are paid separately;
  • there are problems with the platform support team.

The cost of placing the course: from 4,400 rubles to 175,000 rubles per month.

The second platform is ZenClass.

A simple Russian-language service for creating and selling online courses.

Benefits:

  • intuitive interface;
  • unlimited placement of online courses: pay once and download video in unlimited quantities;
  • low price;
  • operational technical support - respond within 10-30 minutes;
  • cooperation and responsiveness of employees, the service is young, therefore, fighting for its customers.

Disadvantages:

  • sometimes there are problems downloading videos and other files;
  • no mobile application;
  • an individual can withdraw money only through the Yandex.Money payment system.

The cost of placing the course: from 2 160 - 2 700 rubles per month.

The third platform - See. Learn. The

Russian-language platform offers training videos on dozens of different topics: from cooking to marketing.

Benefits:

  • free placement of online courses;
  • intuitive interface;
  • round-the-clock technical support;
  • there is a mobile application, but there is no iOS application yet (it seems they promised to do it);
  • There is a separate section for IT courses;
  • automatic generation of reports (income, attendance, etc.);
  • convenient tools for communicating with students;
  • You can not only upload videos, but also conduct webinars;
  • the platform incurs all expenses for technical support and payment processing;
  • flexible system of discounts, you can offer students different conditions for taking the course.

Disadvantages:

  • the platform takes 50% of the income, but if you bring ā€œyourā€ students, you get 100%;
  • videos must comply with the requirements of the service - a duration of at least 30 minutes;
  • the presence of competition, your product must be of high quality in order to compete with similar courses on the platform.

Course posting cost: free.

The fourth platform - Eduardo

Eduardo - is a project of the Lectorium. The service allows you to use videos, texts, documents in training and create tasks.

Benefits:

  • free trial versions;
  • the ability to create creative assignments for students;
  • intuitive interface;
  • There is a special tutorial on creating lessons.

Disadvantages:

  • there is no mobile version;
  • the service is not very popular, on the Internet you can find few reviews.

The cost of placing the course: free or 10,000 rubles per month.

Fifth platform - Etutorium

Service is suitable for conducting live webinars and for posting regular courses.

Benefits:

  • free period of 14 days;
  • There are different formats of webinars: one-time, cyclical and series;
  • full technical support for the webinar;
  • diverse interactive part - tests, polls, demonstration of the desktop, etc.
  • You can create a landing page to attract customers.

Disadvantages:

  • Not all features are accessible from a mobile device.
  • only two speakers can speak during a webinar;
  • There is no broadcast to social networks.

The cost of placing the course: from 2 590 rubles to 18 990 rubles per month.

I hope my material was useful to you. Since this is my first material on the hub, I hope for your constructive comments.

An important caveat of all online education is that students do not reach the end, because it seems to them that they paid, they donā€™t seem to need to go, etc. = self-discipline in online education is necessary, therefore, of course, no platform will help you, because you we will need to come into contact with our students ourselves, be interested, ask questions = encourage them to go to the end, so special attention is paid to the platformā€™s functionality of direct communication with students, but this is a separate topic ...

PS Useful research.
The number of registered online paid training courses has noticeably increased and continues to grow. So, 17% of respondents first tried this format, and 29% began to use these services even more. Among those who are now receiving online education, the main motivation is the need to work or increase earnings.

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